Chopard Chopard Xi’an Skp Boutique Shines Unveiled Brand Ambassador Wang Yuan In Person At The Opening Ceremony

On July 25, 2019, the Chopard Xi’an SKP boutique was unveiled in the limelight. Chopard China General Manager Tasso Von Berlepsch, Xi’an SKP store manager Han He Jiang Gongyi and Chopard brand ambassador Wang Yuan attended the ribbon-cutting ceremony. At the opening scene, the invited guests and many media people witnessed Chopard opening a new chapter in western China.

   The thousand-year-old capital Xi’an has attracted worldwide attention with its unique historical features and rich cultural heritage, and has become a model city for cultural exchanges between China and foreign countries in western China. Chopard, a well-known Swiss jewellery and watch brand, set up a new boutique here, adding modern elegance to this deeply precipitated land. Xi’an SKP, which aims to become a fashionable high-end department store in the western region, brings together many well-known brands in the world, and has become a fashion lifestyle landmark in Xi’an and even the western region. With the heavy presence of Chopard in SKP, Xi’an welcomes the first Chopard directly operated store. The establishment and opening of the boutique will inject vitality into the brand and also symbolize the future development of the brand in the western China market. Expect.

   Chopard’s new Xi’an SKP boutique interprets the subtle design concept with a unique new style, and the details show the classic brand’s elegant aesthetic style. The light wooden wall and floor of the store echo each other, combined with cozy and soft warm light, creating a warm and elegant modern space. The store layout is very brand-specific. Neatly arranged jewellery and watch display windows and a central round showcase bring customers a delicate and gorgeous visual feast. The widened and expanded shopping space and professional and excellent service are also committed to bringing high-end and stylish consumer experience to customers.

   The new opening of Chopard’s Xi’an SKP boutique is a powerful performance that the brand values ​​and deeply cultivates the Chinese market, and is another important milestone for the brand’s development in China. At the opening ceremony, Tasso Von Berlepsch, general manager of Chopard China, expressed his love for Xi’an and the determination of the brand to establish itself in the western market. This time we chose to enter Xi’an SKP, a location with great commercial development potential, which is of great significance to our development of the western China market. ‘At the same time, Chopard brand ambassador Wang Yuan also expressed a beautiful vision of working with the brand.

   With this grand opening of the SKP boutique in Xi’an, Chopard will continue to uphold the brand’s social commitment to pursue ethical and moral values ​​with its outstanding quality and rich creativity, and lead more consumers in the western China market to appreciate Chopard’s extraordinary craftsmanship. Art and unique aesthetics.